Honda
is predicting a 23 percent increase in exports of its Thai-made products this
year, with motorcycles dominant, the Bangkok Post reported.

Exports of Honda motorcycles, cars, power products, parts and accessories are
projected to be worth 19.7 billion baht ($US473 million) this year, compared
with 16.07 billion baht ($US353 million) last year, the newspaper said.

"This year’s strong export growth will be fuelled primarily by a 38 percent
increase in automobile exports and a 19 pecent rise in motorcycle shipments,"
Asian Honda Motor Co chief executive Satoshi Toshida told the Bangkok Post.


Strategic
Review-


Honda


Motorcycle exports will increase to 10.26 billion baht this year from 8.65
billion the previous year, driven partly by strong demand from Indonesia which
began importing Thai-made Honda bikes in February.

The popularity of Accord cars in China and India is expected to lift the value
of Honda Thailand vehicle exports to 7.4 billion baht from 5.38 billion last
year.

The newspaper said that Honda plans to ship 7,470 Thai-made cars, including
Accords, to Australia and New Zealand and City models to 15 countries in southeast
Asia, the Middle East and Africa.

Honda’s power products will be exported to 50 countries, with forecast sales
of 1.22 billion baht, up marginally from 1.21 billion last year. Export volume
is expected to rise slightly from the 244,000 units shipped last year.

Export of Honda products from Thailand in the year to March reached 4.45 billion
baht, up 38 percent year-on-year, the Bangkok Post said.

Of that amount, 2.58 billion baht came from motorcycles, 1.38 billion baht
from automobiles, 266 million from power products and 216 million from parts
and accessories.

Thailand is Honda’s largest Asian manufacturing base outside Japan, and is
one of only three countries in the world from which the company exports all
three of its key product lines, the newspaper added.


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