About Us Online - Just Auto
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About Us

Just Auto is the online news, insight and research portal for the automotive industry.

Since 1999, Just Auto has established a reputation for delivering independent, authoritative and timely business information. Today, our commitment to ground-breaking editorial remains as strong as ever, and Just Auto is rightly acknowledged as the essential business tool for automotive executives around the world.

We are driven by a passion for an industry with a global turnover of €3 trillion that directly and indirectly supports 60 million jobs. We offer an independent voice with a global remit, championing automotive best practice wherever we find it.

Just Auto is a GlobalData media website.

Our team of search engine marketers are dedicated to continuously improving our clients’ web rankings. Our unique approach to marketing and established techniques have a long history of proven results across all major search engines.

Client profiles are continuously monitored to ensure that they are fully optimised and that traffic drawn to their profile is also being directed to their own websites.

We have an extensive skill base in three main areas of search engine optimisation:

  • An editorial team producing expert web optimised copy
  • An online marketing team monitoring the effectiveness of our clients’ profiles and working on link-building and other SEO techniques
  • A programming team creating highly optimised code

Web Trends We have invested heavily in proving the direct value of our web-based services to our clients. All our websites use the industry-leading reporting software, Webtrends. Our clients automatically receive basic reports containing everything they need to measure the return on their marketing expenditure. In addition, we offer advanced reports for clients that are looking to find out more detailed information to help them with their own marketing activities.

Every automotive company in the Forbes 2000 list of the world’s leading companies uses Just Auto as part of their competitive intelligence.

Just Auto attracts an influential, senior audience from automotive manufacturers and suppliers – a total audience of around 120,000 users a month.

Just Auto attracts an influential, senior audience from automotive manufacturers and suppliers. Some 60% are in management roles and 43% work for a vehicle maker and 22% a component parts supplier.

Just Auto users are the driving force behind many of the biggest companies in the automotive industry. Some 60% of Just Auto users work in organisations with over 10,000 employees.

The Just Auto newsletters offer you highly targeted advertisement opportunities. They are 100% requested and delivered directly to the inbox of the leading decision makers in the automotive industry on a daily and weekly basis.

In addition, regular subscription drives, combined with our rigorous data cleansing programme, ensure that our database continues to hold the latest information.

At Just Auto, we realise the importance of measuring return on investment. With this in mind, the delivery system of the Just Auto newsletter offers many advantages, including the ability to monitor readership figures as well as click-through rates.