The Renault group’s passenger car and light commercial vehicle registrations saw a further rise of 3.3% worldwide to 2.8m vehicles, in a market that grew 1.6%.
This third consecutive year of growth in registrations saw a new sales record and worldwide market share of 3.2%. The Renault brand remained the top French brand and Dacia set a new sales record.
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In a European market up 9.4% Renault achieved a 10.2% increase in registrations to 1,613,499 vehicles, for a market share of 10.1%.
Outside Europe, despite economic crises in Russia and Latin America, the group recorded market share gains in Africa, Middle East, India and Eurasia.
The group increased sales in all countries in Europe with particularly strong performances in Spain (+22.3%), the United Kingdom (+17.7%) and Italy (+18%), with a record market share of 9.1%.
Renault brand sales rose 12.3% to 1,238,711 and market share reached 7.8% as compared with 7.6% in 2014 and 7.4% in 2013. The Clio was the top selling model.
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By GlobalDataTen years after its debut in Europe, the Dacia brand grew 3.6% to 374, 458 sales.
In Eurasia, the group’s market share increased by 1.6 points to 11.9%, in particular due to the Group’s momentum in Turkey (+21.7%), where a new sales record was set. This growth offset the consequences of the economic crisis in Russia, where the market slumped by more than 35% and group registrations fell by 38.1%. Market share stabilised at 7.5% as a policy of preserving margins is conducted.
In the Africa, Middle East and India region, group registrations increased nearly 17%, for a market share of 4.5% (+0.7 points). The group has more than one-third of the North African market. In Algeria, the group saw a record market share (35.6%) with a significant 8.7 points gain, benefiting from the local manufacture of the Symbol in Oran. In Morocco, where Dacia and Renault are the leading and second brands, respectively, registrations increased 11.5%. The group’s market share was more than 38.2%.
In Egypt, the second-largest market in Africa, sales rose by 73.8% and market share reached 7.5% (+3.4 points).
In India, Renault remains the leading European automotive brand with sales up by 20.1%. The Kwid had a very promising start with more than 80,000 orders since launch in September.
In the Americas (355,151 registrations, a decrease of 14.8%), the group withstood economic difficulties with a market share of 6.3% (-0.1 point). In Brazil, the group’s second-largest market, market share increased by 0.2 points to an unprecedented level of 7.3%, in a market that contracted by 25.5%. In Argentina, the group contained the decline in its registrations to -6.5%, thanks to the performance in the last quarter with a market share of 14.7% (12.7% over the full year). In Colombia, Renault set a new market share high of 18.6%, a rise of 2 points.
The Duster Oroch pick-up, launched at the tail end of the year, already ranks second in its segment in Brazil. Renault’s ramp-up in this segment should bolster growth in the region during the coming months.
In Asia Pacific, the level of sales in Korea, the group’s largest market in the region, “stabilised” following significant growth in 2014. In China, priority has been given to the preparation of the launch of the Chinese version of the Kadjar, the first vehicle locally produced by the Dongfeng Renault joint venture.
Outlook
In 2016, the global market is expected to record growth of 1 to 2% compared with 2015. The European market is also expected to increase by 2%, with a 2% increase also for France.
At the international level, Brazil and Russia are expected to decline further, by 6% and 12% respectively. China (+4 to 5%) and India (+8%) should pursue their momentum.
Against this backdrop, and with a particularly full product plan this year, Groupe Renault expects an acceleration in sales growth worldwide. the strengthening of the Renault brand in Europe and an increase in each of its five regions.
