Nissan Motor launched a new three year business plan, The Arc, aiming to reduce operating costs and improve competitiveness worldwide.
The new plan was to bridge Nissan’s Next business transformation plan which ran between fiscal year (FY) 2020 to FY2023 (31 March 2024) and Nissan Ambition 2030, the company’s long term vision.
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The automaker said it aimed to increase its global vehicle sales by 1m vehicles by FY2026 compared with FY2023 while lifting operating margin to 6% by which time it aimed to increase shareholder returns 30% through dividends and share buybacks.
Nissan planned to launch a new broad based product offensive in the next three years, including stepping up powertrain electrification, while adopting new technology and new approaches to engineering and manufacturing to improve efficiency.
Thirty new models would be launched over the next three years, of which 16 would be electrified, plus 14 new internal combustion engine (ICE) models to “meet the diversified customer needs in markets where the pace of electrification differs”.
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By 2030 the automaker aimed to launch 34 new electrified models which were expected to account for 40% of its global model mix by fiscal year 2026 and 60% by the end of the decade.
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By GlobalDataThe company aimed to reduce the cost of future electrified vehicles by 30% and achieve cost parity with ICE by FY2030. By FY2026 it aimed to “refresh” 60% of its ICE passenger vehicle range.
Nissan also said it wanted to expand collaboration with other global automakers, including Alliance partners Renault and Mitsubishi Motors, to help increase global sales and profitability.
Nissan president and CEO Makoto Uchida said in a statement: “The Arc plan shows our path to the future. It illustrates our continuous progression and ability to navigate changing market conditions. This plan will enable us to go further and faster in driving value and competitiveness. Faced with extreme market volatility, [we re] taking decisive actions guided by the new plan to ensure sustainable growth and profitability.”
Overall, the Arc plan was designed to pave the way for the switch to electric vehicles and achieve long term profitable growth, supported by “smart partnerships, enhanced EV competitiveness, differentiated innovations and new revenue streams”.
Key objectives by end FY2026
In the Americas, Nissan aimed to increase sales by 330,000 units by FY2026 and invest US$200m in a new “integrated customer experience” in the US. In the US and Canada, it planned to launch seven new models. In the US it planned to “refresh” 78% of its passenger line and launch e-Power and plug-in hybrids.
In China, Nissan aimed to refresh 73% of its models and launch eight new energy vehicles (NEVs) by FY2026, including four Nissan brand models. It targeted 1m sales by FY2026, up from around 800,000 in 2023. It also planned to begin exports by 2025, targeting 100,000 units per year while continuing to optimise production capacity with local JV companies.
In Japan, Nissan plans to refresh 80% of passenger models by FY2026, including the launch of five new vehicles. It aimed to achieve 70% electrified in passenger vehicles and increase annual sales 90,000 to 600,000 units.
In Europe, India, Middle East, Africa and Oceania, Nissan aimed to increase sales by 300,000 units by FY2026. In Europe, it planned to launch six new models by FY2026 and achieve a 40% electrified passenger vehicle sales mix. In India, it planned to launch three new models and make the country an export hub targeting 100,000 units a year.
By FY2026, five new models would be launched in the Middle East, three in Africa and two in Oceania including a one tonne pickup truck and a battery powered C segment crossover.
