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March 9, 2010

GERMANY: BMW sales rise again in February

BMW Group sales last month rose 14% to 91,758 vehicles and the year to date tally was up 15.3% to 173,911 units.

BMW Group sales last month rose 14% to 91,758 vehicles and the year to date tally was up 15.3% to 173,911 units.

BMW brand sales rose 13.7% to 78,248 units in February and YTD sales were 14.7% higher at 148,112 units. Mini sales rose 16% last month to 13,443 (YTD: +18.2%; 25,645). Rolls-Royce sales of 67 last month was the same as in February 2008 but YTD sales were up 48.1% to 154.

Sales and marketing chief Ian Robertson said: “Almost all markets are experiencing a definite upturn.”

BMW launches its redesigned 5, a model accounting for 20% of volume, on 20 March.

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