Jaguar Canada has announced (01/11/00) that sales for the past month achieved the best October in more than 10 years, for a total of 201 cars sold, or nearly a 13 percent increase over October 1999. Year-to-date sales have increased nearly 43 percent compared with the same period last year.

The S-TYPE continues to lead the way with an increase of more than 21 percent, compared with October 1999, for a total of 103 cars sold. Large sedan (XJ Series, Vanden Plas) sales show an increase of more than 33 percent for October compared with the same month last year. Year-to-date sports car sales have increased nearly 26 percent compared with the same period last year.

“Today marks the reveal of the name of our all new small sedan, the Jaguar X-TYPE,” said Russell J. Reynolds, president of Jaguar Canada. “We expect that when the X-TYPE goes on sale in the middle of next year, we will see sales increases and records much the same as we have since the launch of Jaguar S-TYPE.”

In the United States, Jaguar Cars year to date sales have totaled 35,865 cars, more than 35 percent compared with the same period last year.

Current Month CANADIAN New Vehicle Retail Sales:
------------------------------------------------------------------------
XJ Sedans S-TYPE
------------------------------------------------------------------------
XJ8 VDP VDP XJR Large V6 V8 Medium
(S/C) Sedans Sedans
------------------------------------------------------------------------
OCT 00 25 28 1 14 72 69 34 103
------------------------------------------------------------------------
OCT 99 12 30 0 12 54 42 43 85
------------------------------------------------------------------------
% Change 33.3% 21.2%
------------------------------------------------------------------------
Daily Selling
Rate % Change 33.3% 21.2%
------------------------------------------------------------------------

Current Month CANADIAN New Vehicle Retail Sales:
--------------------------------------------------------------------
XK8 XKR
--------------------------------------------------------------------
Coupe Conv Coupe Conv Sports Total
--------------------------------------------------------------------
OCT 00 1 12 1 12 26 201
--------------------------------------------------------------------
OCT 99 0 16 1 22 39 178
--------------------------------------------------------------------
% Change -33.3% 12.9%
--------------------------------------------------------------------
Daily Selling
Rate % Change -33.3% 12.9%
--------------------------------------------------------------------
--------------------------------------------------------------------



YTD CANADIAN New Vehicle Retail Sales:
------------------------------------------------------------------------
XJ Sedans S-TYPE
------------------------------------------------------------------------
XJ8 VDP VDP XJR Large V6 V8 Medium
(S/C) Sedans Sedans
------------------------------------------------------------------------
00 YTD 226 270 10 119 625 634 413 1,047
------------------------------------------------------------------------
99 YTD 185 229 9 111 534 304 307 611
------------------------------------------------------------------------
% Change 17.0% 71.4%
------------------------------------------------------------------------
Daily Selling
Rate % Change 16.6% 70.7%
------------------------------------------------------------------------
------------------------------------------------------------------------

YTD CANADIAN New Vehicle Retail Sales:
--------------------------------------------------------------------
XK8 XKR
--------------------------------------------------------------------
Coupe Conv Coupe Conv Sports Total
--------------------------------------------------------------------
00 YTD 18 144 21 101 284 1,956
--------------------------------------------------------------------
99 YTD 27 176 1 22 226 1,371
--------------------------------------------------------------------
% Change 25.7% 42.7%
--------------------------------------------------------------------
Daily Selling
Rate % Change 25.2% 42.1%
--------------------------------------------------------------------
--------------------------------------------------------------------



Current Month U.S. New Vehicle Retail Sales
------------------------------------------------------------------------
XJ Sedans S-TYPE
------------------------------------------------------------------------
XJ8 XJ8L VDP VDP XJR Large V6 V8 Medium
(S/C) Sedans Sedans
------------------------------------------------------------------------
OCT 00 398 113 320 17 112 960 790 658 1,448
------------------------------------------------------------------------
OCT 99 369 143 422 8 125 1067 937 771 1,708
------------------------------------------------------------------------
% Change -10.0% -15.2%
------------------------------------------------------------------------
Daily Selling
Rate % Change -10.0% -15.2%
------------------------------------------------------------------------
------------------------------------------------------------------------

Current Month U.S. New Vehicle Retail Sales
------------------------------------------------------------------
XK8 XKR
------------------------------------------------------------------
Coupe Conv Coupe Conv Sports Total
------------------------------------------------------------------
OCT 00 25 346 39 209 619 3,027
------------------------------------------------------------------
OCT 99 29 422 20 87 558 3,333
------------------------------------------------------------------
% Change 10.9% -9.2%
------------------------------------------------------------------
Daily Selling
Rate % Change 10.9% -9.2%
------------------------------------------------------------------
------------------------------------------------------------------



YTD U.S. New Vehicle Retail Sales:
-------------------------------------------------------------------------
XJ Sedans S-TYPE
-------------------------------------------------------------------------
XJ8 XJ8L VDP VDP XJR Large V6 V8 Medium
(S/C) Sedans Sedans
-------------------------------------------------------------------------
00 YTD 4,814 1,058 3,023 131 1,071 10,097 12,189 8,246 20,435
-------------------------------------------------------------------------
99 YTD 4,676 1,459 3,475 120 1,289 11,019 5,633 5,074 10,707
-------------------------------------------------------------------------
% Change -8.4% 90.9%
-------------------------------------------------------------------------
Daily Selling
Rate % Change -8.7% 90.1%
-------------------------------------------------------------------------
-------------------------------------------------------------------------

YTD U.S. New Vehicle Retail Sales:
------------------------------------------------------------------
XK8 XKR
------------------------------------------------------------------
Coupe Conv Coupe Conv Sports Total
------------------------------------------------------------------
00 YTD 451 3,652 234 996 5,333 35,865
------------------------------------------------------------------
99 YTD 341 4,300 23 100 4,764 26,490
------------------------------------------------------------------
% Change 11.9% 35.4%
------------------------------------------------------------------
Daily Selling
Rate % Change 11.5% 34.9%
------------------------------------------------------------------
------------------------------------------------------------------

Notes: VDP equals Vanden Plas