BYD recently set up sales and servicing in Mexico

BYD Auto said it was considering opportunities to build vehicle assembly plants in Europe to boost expansion into new markets.

The company said it was launching two EVs in Europe in fourth quarter 2022 with more to follow in 2023, all imported from China.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Related Company Profiles

View all

In October the company said it had agreed franchises with seven dealers in Germany to establish a nationwide sales network by the end of 2022/early 2023.

BYD, which stopped production of traditional internal combustion engine (ICE) vehicles earlier this year to focus on electric and hybrid models, did not detail a time line for its European investment with potential plant locations still being evaluated.

The company said producing locally would be a key part of its plans to fast track expansion into Europe, focused on EVs. The company has ambitious sales targets for Europe, with sales in Germany alone expected to hit six figures by 2026. The company said achieving such targets would require local production.

See Also:

BYD spokeswoman Stella Li was quoted saying the company planned at least one passenger vehicle plant in Europe but “maybe not only one plant, it can be two. We are evaluating the best locations to support BYD’s fast ramp up”.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The automaker has been growing aggressively both at home and abroad this year with sales tripling to 1.63m units in the first 11 months of 2022.

Earlier this year, the company announced plans to build a vehicle assembly plant in Thailand while also strengthening operations in Latin America and in other countries.

Earlier this year, it launched the Atto 3, its first EV on a purpose-built platform.