Jaguar Racing website www.jaguar-racing.com has been voted Best Sports Online site at the prestigious International EMMA Awards – the ‘Oscars’ of the Internet. Facing competition from a record number of entries from over 40 countries, www.jaguar-racing.com took pole position as Best Sports Online site. The racing portal was also voted runner-up alongside heavyweight Financial Times contender www.FT.com in the Best News & Zines category.

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Judged by a 40-strong panel of industry experts, the www.jaguar-racing.com site was commended as a “stylish and slick site, catering to a specific sports audience” and demonstrating a “good use of design and technology with extensive information”.


Now in their ninth year, the EMMA Awards have the widest reach of any interactive awards and recognise excellence in digital media content creation through the acknowledgement of best practices and on-going educational programmes.


Commenting on the win, Jonathan Browning, Managing Director of Jaguar Cars Ltd said, “We are delighted to win this award for Jaguar-racing.com, which continues to play a key role in our Formula One communications strategy. Providing a stylish, fast-paced, content-rich site, tracking the Jaguar Racing team’s progress, the site takes visitors close to the action and gives everyone the chance of getting access to a virtual paddock pass.”


jaguar-racing.com was developed by Global Beach, and has attracted more than 88 million site hits within seven months of launch and more than 60,000 team fans have signed up to become members of the team’s Virtual Club worldwide.

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The judging for the EMMA Awards took place in Amsterdam at De Waag – The Society For Old and New Media. The 40-strong jury included representatives from Germany, Austria, the UK, Denmark, Australia, France, Italy, Switzerland, Canada, USA, the Netherlands and Belgium.