View all newsletters
Receive our newsletter - data, insights and analysis delivered to you
  1. News
July 21, 2015

THAILAND: JLR mulls ASEAN assembly plant

Tata Motors' luxury car manufacturer Jaguar Land Rover is studying the feasibility of setting up a regional assembly plant in South-east Asia, according to reports in Thailand.

Tata Motors ‘ luxury car manufacturer Jaguar Land Rover is studying the feasibility of setting up a regional assembly plant in South-east Asia, according to reports in Thailand.

Sanpong Chuenroj, managing director of Jaguar Land Rover Thailand, told local reporters that a regional assembly plant could allow dealers to cut prices by 20-40%, potentially raising annual sales in south-east Asia from 3,000 to 5,000 units.

He added that Thailand and Malaysia were the front runners for the plant location. 

Thai distributor RMA group, which also has large scale vehicle modification operations for Ford and Land Rover in Chonburi, has proposed to become JLR’s regional assembler.

In Malaysia, local multi brand assembler Sime Darby already assembles the Land Rover Defender in limited volume for the local market.

JLR returning to global manufacturing?

Topics in this article: , ,
NEWSLETTER Sign up Tick the boxes of the newsletters you would like to receive. The top stories of the day delivered to you every weekday. A weekly roundup of the latest news and analysis, sent every Monday. The industry's most comprehensive news and information delivered every quarter.
I consent to GlobalData UK Limited collecting my details provided via this form in accordance with the Privacy Policy
SUBSCRIBED

THANK YOU

Thank you for subscribing to Just Auto