PPG has opened a new 300 sq m training centre for automotive refinish professionals in Pillar, Argentina.

The company expects to train more than 300 refinish technicians at the facility annually, with 100 professionals receiving training through the end of 2017.

PPG experts will train technicians from Argentina, Chile and Uruguay on all of PPG’s automotive refinish product lines and colour modules, as well as application techniques.

The new facility expands PPG’s training resources in southern Latin America, adding to the automotive refinish training centre it currently operates in Sumaré, Brazil.

“The new training centre strengthens PPG’s commitment to developing the workforce and automotive refinish industry of southern Latin America,” said PPG commercial and marketing director, automotive refinish, southern Latin America region, Fabrício Vieira.

“This facility ensures PPG experts and refinish technicians have access to tools and training, which ultimately ensure customer satisfaction.”

The new centre will facilitate deployment of the three pillars which guide the company’s automotive refinish business globally: innovative technology pipeline, increased technical know-how and brand experience.

“The inauguration of the training centre in Argentina symbolises PPG’s belief in the potential of Latin America as a whole,” said PPG business development supervisor, automotive refinish, Argentina, Andres Nitti.

“With this investment, we are continuing our objective of raising the level of the region’s refinish market further.”