Mitsubishi Motors Europe (MME) increased sales 33% year on year in the first half of 2011 to 85,135 units.
“This positive result was achieved in spite of a complex economic environment in the region where – considering total new car registrations – the good performance of a majority of European countries was nonetheless offset by contractions in important ones (the UK, Poland, Italy and Spain), end of scrappage incentives in markets such as France, as well as overall fluctuating customer confidence,” the automaker said.
Go deeper with GlobalData
Sales in 2010 rose 16% to 140,311 units.
H1 volume gains by market varied widely from 80% in Italy to 12% down in Poland.
Mitsubishi sales of models with its new low CO2 ‘ClearTec’ package (automatic stop-start, etc) accounted for 73% of Colt and 89% of ASX production over the period.
Looking to the second half, MME said: “While it is still too early to assess the effect of a possible backlash of the 11 March Great East Japan Earthquake over supply to Europe, the next six months should see a steady sales volume in the region, ahead of major all-new model introductions during the course of calendar 2012.”
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataParent MMC has forecast 145,000 units for the fiscal year 2011 [ends 31 March, 2012] in MME’s region.
