Mazda Motor said it expected sales in the ASEAN region to rise by 24% to 95,000 in the fiscal year ending 31 March 2016, following a 22% rise in first-half sales to 46,000 units.

The company acknowledged that conditions remain tough in Thailand and Indonesia where its first-half sales were flat year-on-year. But markets such as Vietnam, Philippines and Malaysia are more than making up for this.

The company began production of the CX-3 compact SUV at its AutoAlliance Thailand joint venture last month and will export it across the region. 

The company also expects global sales to rise by 8% to 1.52m units in the current fiscal year. It attributes much of its performance improvement over the last few years to the launch of its first-generation SkyActiv engine technology.

A second generation of SkyActiv engines will be introduced from 2017. The company aims to increase global sales to 1.65m units by fiscal 2019.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - Have you nominated?

Nominations are now open for the prestigious Just Auto Excellence Awards - one of the industry's most recognised programmes celebrating innovation, leadership, and impact. This is your chance to showcase your achievements, highlight industry advancements, and gain global recognition. Don't miss the opportunity to be honoured among the best - submit your nomination today!

Nominate Now