Kia Motors' trade union leaders this week said workers will hold a strike ballot next week to back demands for higher wages and performance-based bonuses, according to local reports.

The South Korean automaker has already held nine rounds of talks with union representatives this year, but has so far failed to come close to reaching an agreement over remuneration.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Unions are demanding a KRW120,000 (US$106) increase in the monthly basic salary and 30% of the company's annual operating profits to be disbursed as performance-related bonuses.

The union also criticized Kia's decision to make a KRW1.26trn (US$1.1bn) provision in its third quarter accounts to cover recall costs relating to the faulty Theta II gasoline direct injection (GDi) engine and to fund an overhaul of its quality management processes. It was also concerned about the implications on Kia jobs of a new hydrogen fuel-cell and EV parts plant currently being built by Hyundai Mobis.

Kia has performed relatively well this year despite the COVID-19 pandemic, with global sales falling by just 8.8% to 1,863,966 units in the first nine months of the year from 2,043,780 a year earlier. Third-quarter sales were just slightly lower at 699,402 vehicles from 702,258 units.

See also: Kia's profits drop sharply in Q3 on provisions

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact