Nissan has confirmed it will build two two Infiniti models in China from 2014.
The brand was first introduced there in 2007.
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“Local production will allow customers increased access to Infiniti’s high-quality products, contributing to further growth in brand awareness and market share,” the automaker said.
“The expansion of the Infiniti business is a key pillar of the Nissan Power 88 mid-term plan,” said unit head Andy Palmer. “This is an important milestone for Infiniti’s growth strategy, and for the brand to reach its aggressive sales target of 500,000 units by 2016, local production in the world’s largest automobile market is not an option but a necessity to our success.”
The current Infiniti plant in Tochigi, Japan, has capacity only for 220,000 cars.
Nissan said only that the two models, yet to be named, would be manufactured at facilities operated by local joint venture partner Dongfeng Motor.
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By GlobalDataEarlier this week, Japanese media reports said the chosen plant was Xiangfang in Hubei Province which currently produces the Nissan Teana [Maxima] midsize sedan.
