Mitsubishi Motors reported the biggest half year global production fall of Japan’s top five automakers – 55.8% down to 306,264 units.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Mazda was off 45.9% to 382,948 units, the Toyota Motor group down 40.6% to 2,967,964, Nissan Motor fell 40.0% to 1,099,760 and Honda Motor declined 33.7% to 1,317,309.


All five also reported record declines in domestic production in the first half ranging from 64.2% at Mitsubishi to 37.1% at Honda.


The Toyota brand’s 49.0% drop to 1,101,021 units was the lowest on record for a first half since 1976 when the current form of data collecting began.


Nissan’s 51.7% fall to 344,891 units was the lowest since 1971 for which the oldest comparable data was available.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Exports halved by more than 50% in the six-month period.


Again, Mitsubishi reported the biggest drop of 76.4%; Mazda did best with a 54% fall.


But domestic sales declines were slower. Sales fell 29.3% at Mazda, 27.9% at Mitsubishi, 25.0% at Nissan, 22.3% at the Toyota group and 15.0% at Honda.


Global production declines in June were less than in May but still ranged from 47.8% at Mitsubishi to 18.7% at Mazda.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now