Audi has started selling the Audi A6 hybrid car in Japan, its first launch of a hybrid vehicle in the Japanese market.

The vehicle, priced at 6.9 million yen, is around 17% more fuel efficient than the non-hybrid A6 model, the automaker said.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Audi Japan aims to sell 250 units of the vehicle in Japan by the end of this year and 700 units in 2013, President Hiroshi Okita said at a press conference, Kyodo reported.

He also said that the firm plans to launch a hybrid version of the Audi Q5 SUV car next year in Japan.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now