Tata Motors‘ Jaguar Land Rover said retail sales in April 2019 were down 13.3% year on year to 39,185 vehicles.

The automaker said the recent launch of the Jaguar I-Pace EV and the sales ramp up of the redesigned Range Rover Evoque “continue to be encouraging, however, retail sales of other models were lower primarily reflecting the continuing weaker market conditions in China”.

Retail sales were up 12.1% in the UK (where the total market dipped 3.4%) and 9.6% in North America (down 2.3% overall) but were offset by much lower volume in China (-45.7%) and in general overseas markets (-22.3%) with retails in Europe also down at 5.5% (1% slip overall in western Europe).

Jaguar brand retail sales last month were 11,462 vehicles, down 13.7% year on year, while Land Rover retailed 27,723 vehicles, down 13.1%.

Jaguar Land Rover chief commercial officer Felix Brautigam said: “Although this was a tough month for us due to continuing pressures in China, we are delighted to see good growth in the UK and the US. Once again we strongly outperformed the UK market and the US marked its best ever April sales. This reflects the strength of our brands and continued demand for our unique and evolving product line-up.

“Sales of the new Range Rover Evoque luxury compact SUV are starting to ramp up, as it is launched in an increasing number of countries following its global debut at the end of last year. In April, we [launched] the China-produced version at the Shanghai auto show.”

Total JLR retail sales calendar year to date fell 9.1% to 198,101 vehicles.