Maruti Suzki plans to launch Nexa, its premium dealership brand, in India on 23 July.

The network will offer cars priced over INR800,000 (US$12,622) and outlets will open on launch date, ET Auto.com reported.

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The first model to be available at these dealerships will be S-Cross, followed by the Ciaz and YRA.

Maruti plans to recruit around 2,500 ‘relationship managers’ for Nexa in fiscal year 2015-16.

Marketing and sales head RS Kalsi said: “Our intent is to hire around 2,500 relationship managers for 100 Nexa outlets by the end of this fiscal year.”

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The company has already recruited 1,000 people from sectors including financial services, aviation and hospitality, ET Auto.com reported citing PTI.

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