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July 10, 2015

GERMANY: BMW continues to post records

BMW Group sales have continued their upward path with 208,813 vehicles delivered to customers in June, up 8% compared with the same month last year and setting a new record. First half-year sales, are running 7.8% ahead at 1,099,748.

BMW Group sales have continued their upward path with 208,813 vehicles delivered to customers in June, up 8% compared with the same month last year and setting a new record. First half-year sales, are running 7.8% ahead at 1,099,748.

Ian Robertson, board member for sales and marketing, said the company is seeing overall growth all around the world in Europe, Asia and the Americas.

The BMW brand achieved a sales increase of 5% in June with a total of 172,437 vehicles and year-to-date sales rose 5.1% to 932,041. The recently refreshed 1 Series was the top-seller, up 2.8% in June with a total of 17,271 units.

Sales of BMW i vehicles were up more than 65% on the same time last year, totalling 2,071 for the month. In the first half of this year, 12,562 customers took delivery of a BMW i vehicle.

Mini achieved its best-ever first half-year with 165,938 deliveries, up 25.8% on the same period last year. Sales in June were up 25.4% to  36,025.

Peter Schwarzenbauer, head of the Mini, Rolls-Royce and BMW Motorrad brand, said: “We’ll continue this momentum into the second half of the year and expect that the new Clubman we premiered in June, which will be on the market from October, will bring us even more new customers. With our recently announced strategic and visual re-alignment of the brand, we’ll build on the Mini success story and achieve a new record year.”

The group again achieved an increase in sales in all regions globally, in line with its strategy of seeking growth balanced around the world. In Asia, deliveries of BMW and Mini models increased 4.5% in the first half of 2015 with a total of 336,344 vehicles. Sales in Mainland China for the year-to-date grew 2.5% compared with the same period last year; 230,601 vehicles have been sold in China so far in 2015.

In the Americas year-to-date BMW and Mini sales totalled 241,798, up 9.5%. In the US, sales in the first six months rose 9.6%, with a total of 198,883 vehicles. Canada reported double-digit growth of 16.6% (20,395) in the year-to-date as did Mexico, where sales were up 19% to 8,093.

In Europe 488,098 BMW and Mini vehicles were delivered in the first six months, an increase of 9.4%. In the UK, the company’s fourth biggest market, sales are up 15.2% so far this year at 110,659 while France posted positive sales growth of 22.6% (38,650). Sales in Italy were also  up 8.5% (35,974).

Rolls-Royce announced its second-best half-year sales volume performance in the history of the company, with 1,769 units delivered to customers although this is down 10.1% on last year. Sales figures were adversely affected by the significant slowdown in the luxury sector in China, which had a negative effect on trading results. Sales in the rest of the world were in line with expectations and the company’s planning cycle.

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