Nissan’s premium Infiniti brand has revealed its first global entry in the compact segment which is central to its future volume growth plans. Infiniti says the new model will attracts a new generation of premium buyers.
Infiniti maintains that the Q30 challenges convention with its ‘bold character and daring shape’ and exemplifies Infiniti’s ‘design-led approach to product development’.
Go deeper with GlobalData
Speaking at the show, Roland Krueger, President of Infiniti, said: “Q30 makes a daring visual statement through its sculpted, concept-car exterior, unconventional stance and asymmetric cabin design. The car has been engineered to exacting standards to deliver a driving experience that is unmistakably Infiniti. Q30 will accelerate the company’s strategy to become a leading global manufacturer of premium cars.”
Infiniti sold a record 136,700 new vehicles worldwide during the first eight months of 2015, representing an increase of 14% compared to the same period in 2014. The brand also set records in China, Asia & Oceania, and EMEA (Europe, Middle East & Africa).
The Infiniti Q30 will go on sale in selected markets later in 2015.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalData
