In the first six months of 2006, PSA Peugeot Citroën worldwide unit sales rose by 0.6% to 1,764,000 vehicles, of which 1,001,000 were Peugeot-brand models and 763,000 Citroën.
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In the second quarter, 942,000 vehicles were sold, an increase of 1.1%.
Western Europe (18 countries) : a slight decline in car and light commercial vehicle registrations
In a European car and light commercial vehicle market that expanded by just 1.5% in the first half, registrations of PSA vehicles declined 2.2% to 1,265,000 units, of which 672,000 were Peugeots and 593,000 Citroëns. In what it called “a challenging sales environment”, the group achieved market share of 14% (7.4% Peugeot, 6.6% Citroën), compared with 14.5% in first-half 2005 and 14% in second-half 2005.
The group is Europe’s second-largest manufacturer of passenger cars and the leading manufacturer of light commercial vehicles.
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By GlobalDataIn France, where demand contracted by 0.7%, the group’s registrations declined 2.9% to 418,300, for a 31.1% share.
In Spain, it maintained leadership position with a market share of 19.6%. But registrations declined 6.3% to 198,000 in a stable market.
In the United Kingdom, PSA Peugeot Citroën’s third largest market in terms of unit sales, the group’s market share increased by 0.3 points to 10.4%. In a market down 3.7%, registrations were virtually unchanged at 148,000 units.
In Italy, where the market was shaped by a 7.4% increase in demand and a growing number of promotional offers, the group’s market share stood at 9.7%. Registrations 3.2% to 140,000 units.
In Germany, market share was 5.8%. In a market that expanded by 2.3%, PSA registrations increased 1.2% to 107,000 vehicles.
Outside western Europe, 529,000 cars and locally-assembled CKD units were sold (360,000 Peugeots and 169,000 Citroens), an increase of 3.8% over first-half 2005. This was 30% of total group sales, compared with 29.1% for the prior-year period. Excluding CKD kits, sales in international markets rose 18%, led by faster expansion in the group’s priority growth regions such as China.
In Latin America, where demand is recovering, sales climbed 24% to 104,000 units. In Mercosur countries, where the market expanded 12.3% (10.7% for Brazil and 17.6% for Argentina), group registrations were up 31% to 80,000 units. In Brazil, registrations rose 32% to 45,000 units, boosted by new models with new flexfuel engines. In Argentina, sales rose 30%, giving the group a 14.9% share.
In China, in a market that rose by 47.1%, Dongfeng Peugeot Citroën Automobiles continued to enjoy strong growth, led by rising Peugeot sales following the marque’s introduction in 2004. For the period, sales rose 38% to 100,200 units, in line with the full-year objective of more than 200,000 vehicles sold. Sales are expected to continue rising, driven by the recent launches of the Peugeot 206 in March and the Citroën C-Triomphe (C4 sedan) in late May and the forthcoming introduction of a new Citroën compact model late in the year.
PSA said demand has turned upwards in the central and eastern European markets, where group sales rose 14% to 112,000 units during the half. Sales in the six main countries of central Europe (Poland, Hungary, the Czech Republic, Slovenia, Croatia and Slovakia) totaled 51,000 units, giving the group an 11.4% share of a market up 1.3%. In Turkey, the largest market in the area, sales rose 3% and accounted for a 7.2% share.
For the rest of the year, in western Europe, the group expects unit sales to return to growth after the slight decline in the first half, led by increasing demand for the Peugeot 207, introduced in the second quarter.
Outside western Europe, in a market environment that remains generally favourable, PSA expects unspecified sustained sales growth, thanks to expansion of its model lineup.
