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April 1, 2019

Ford Explorer cockpit has digital chill-out mode

Ford is adding a digital chill-out mode to its redesigned Explorer SUV, a model sold mainly in North America.

By Olly Wehring

Ford is adding a digital chill-out mode to its redesigned Explorer SUV, a model sold mainly in North America.

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It cited a recent Nielsen study, which found Americans spend half their day processing information from staring at a screen, as a reason for launching a new Mindful Mode for the optional 12.3-inch digital instrument cluster which removes all data bar fuel level, speed and basic trip information.

It added the mode employs theories of meditation and mindfulness – therapeutic techniques used to maintain mental wellness by focusing on just one element or moment in time – by eliminating data the driver may not need to see.

"It's no secret many people are tethered to their devices – engaging with screens at all hours day and night," said Sheryl Connelly, Ford global consumer trends and futurist.

"People are increasingly aware of and alarmed by their device dependency. Yet if there's one opportunity throughout the day to reduce your exposure to digital demands, it's when you're driving. [The] Explorer can serve as a sanctuary from chaos and distraction."

The design is intended to lull the neurons as human brains interpret the blue colour scheme as soothing and tranquil.

The latest Explorer reaches dealers this summer.

Visteon claims industry first for Peugeot 208 instrument cluster

Free Whitepaper
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Never Trust, Always Verify: Is Zero Trust the Next Big Thing in Cybersecurity?

Cyberattacks continue to rise every year and no sector seems to be immune. Hackers target sensitive information such as organizational, client, and financial data, as well as intellectual property (IP) and proprietary functions. As digital transformation becomes a top priority for many organizations, traditional perimeter-based security models are no longer sufficient to address the growing cybersecurity concerns. Against the backdrop, enterprises explore zero trust as it takes a micro-level approach to authenticate and approve access at every point within a network. Reasons to read: The cybersecurity landscape is swiftly changing, and businesses need more awareness to meet the evolving change. The report highlights the current state of play and the future potential of the zero trust approach in cybersecurity to protect critical digital infrastructure of enterprises across sectors such as financial services, healthcare, telecom, and transportation, among others. Read our report and gather insights on the following topics:
  • Traditional vs zero trust protection
  • Key advantages and solution providers
  • Major industries and key players
  • Drivers and challenges
  • Top funded startups and Mergers & Acquisitions
  • Implementation challenges
by GlobalData
Enter your details here to receive your free Whitepaper.

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