Daimler and BYD Automotive Industry have launched the updated Denza 500 battery electric vehicle from their joint venture, Shenzhen Denza New Energy Automotive.
Engineered and produced in and for China, the new model is an upgrade with "refreshed" exterior design and extended electric range.
The Denza model combines Daimler's vehicle architecture expertise and advanced safety engineering with BYD's leading advantages in battery technology.
The Denza 500 has tiger eye LED headlights and rippling LED taillights and a larger nine inch touchscreen inside. Upgraded connectivity services include charging and a smartphone application. Via the app, WeChat account, or car navigation system, owners can quickly locate over 112,000 charging points across the country. A new battery and additional weight reductions allow increased energy efficiency, providing an extended range of around 500km (300 miles). The new model was tested in a wide range of harsh conditions, including severe winter testing at temperatures of as low as –40C.
In 2017, Denza achieved its best sales performance to date, with retail sales volume increasing by 85% year on year, outpacing the industry average, thanks to the strong customer reception of the 400 model. The brand also expanded its reach through selected Mercedes-Benz dealer partners which now offer sales and after sales service for Denza vehicles.
Through cooperation with Chinese ride hailing platforms, Denza has allowed Chinese customers to experience the brand's environmentally friendly mobility.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataShenzhen Denza New Energy Automotive is a 50/50 joint venture of Daimler Greater China and BYD Automotive Industry. Established in 2011, Denza Auto was the first Sino-German joint venture dedicated to battery electric vehicles.