Worldwide sales of BMW Group vehicles reached a total of 181,051 units in July (+0.2%; BMW, Mini and Rolls-Royce vehicles) bringing year-to-date sales up to 1,423,565 vehicles (+1.6%). Sales of its X vehicles boosted sales in markets across the world and the BMW 5 Series plug-in gave BMW China sales a welcome lift after a sluggish first half.

“Our focus on sustainable, profitable sales growth is proving successful, as we continue to attract more customers than ever, despite the various headwinds currently affecting the industry,” said Pieter Nota, Member of the Board of Management of BMW AG responsible for Sales and Brand BMW. “Customer demand for our X vehicles continues to be very high and now we’ve increased production capacity by localising the BMW X3 in China and South Africa, we can already see the positive effect that additional availability has on sales. The continuing, growing demand for our electrified vehicles is also very pleasing, with deliveries of BMW i, BMW iPerformance and Mini Electric vehicles up by over 40% in the year to date,” Nota continued.

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In the first seven months of the year, deliveries of BMW Group electrified vehicles totalled 71,310 vehicles worldwide, an increase of 40.6% on the same period last year. July sales of BMW i, BMW iPerformance and Mini electric vehicles totalled 10,649 vehicles (+30.9%), confirming the BMW Group’s position as a leading global provider of premium electrified mobility. Improved availability of the locally-built BMW 5 Series plug-in hybrid (fuel consumption combined: 2.3-2.1 l/100 km; electricity consumption combined: 13.9-13.3 kWh/100 km, CO2 emissions combined: 52-47 g/km) in China, helped electrified sales in the BMW Group’s largest overall market increase more than six-fold in the year to date, with a total of 8,078 units sold so far in 2018. Several other major markets also achieved significant growth in year-to-date electrified sales, including the US (13,874 vehicles / +39.5%) and the UK (9,923 vehicles / +34.3%).

July sales of all BMW brand vehicles edged up on last year’s result with a total of 154,531 vehicles delivered worldwide (+0.7%). Sales in the year-to-date are up 1.9% (1,213,833 vehicles). All major sales regions contributed to the increase in deliveries. With production of the BMW X3 ramping up in South Africa and China, in addition to existing capacity in the US, worldwide sales of that model totalled 15,482 vehicles in July, an increase of 52.3% compared with the same month last year. Full worldwide availability of the BMW 5 Series since the beginning of the year has also led to significantly increased sales of that model in the first seven months: 221,732 vehicles (+16.2%).

Year-to-date sales at Mini achieved almost the same high level as last year, with a total of 207,675 (-0.2%) vehicles delivered to customers worldwide. Mini deliveries in July were down 2.7% (26,244 vehicles).

BMW and Mini sales in the regions/markets
All three major sales regions contributed to the increase in BMW Group sales in the first seven months of the year, despite headwinds in some significant markets.

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  • Europe: July 2018 – 76,971 units; change – (-)2.1%; YTD 2018 – 638,661 units; change – 0.8%
    • Germany: July 2018 – 21,891 units; change – (-)14%; YTD 2018 – 179,244 units; change – (-)1.4%
    • UK: July 2018 – 11,412 units; change – (-)13%; YTD 2018 – 135,493 units; change – (-)2.2%
  • Asia: July 2018 – 64,820 units; change – 3.9%; YTD 2018 – 487,968 units; change – 2.2%
    • China (Mainland): July 2018 – 46,692 units; change – 7.8%; YTD 2018 – 346,493 units; change – 2.9%
    • South Korea: July 2018 – 5,860 units; change – 2.9%; YTD 2018 – 44,032 units; change – 11.8%
  • Americas: July 2018 – 34,483 units; change – -; YTD 2018 – 259,954 units; change – 3.4%
    • US: July 2018 – 26,278 units; change – (-)0.3%; YTD 2018 – 202,300 units; change – 2.4%
    • Latin America: July 2018 – 4,851 units; change – 7.2%; YTD 2018 – 30,787 units; change – 11.3%

BMW Group sales in/ytd July 2018 at a glance

  • BMW Group Automotive: July 2018 – 181,051 units; change – 0.2%; YTD 2018 – 1,423,565 units; change – 1.6%
  • BMW: July 2018 – 154,531 units; change – 0.7%; YTD 2018 – 1,213,833 units; change – 1.9%
  • Mini: July 2018 – 26,244 units; change – (-)2.7%; YTD 2018 – 207,675 units; change – (-)0.2%
  • BMW Group electrified: July 2018 – 10,649 units; change – 30.9%; YTD 2018 – 71,310 units; change – 40.6%
  • BMW Motorrad: July 2018 – 14,864 units; change – 0.2%; YTD 2018 – 101,839 units; change – (-)1.3%