BMW Group increased its sales of fully electric vehicles by +19.1% in the first nine months of 2024, with a total of 294,054 BEVs delivered to customers, it said.
During this period, BMW brand sales of fully electric models rose by +22.6% to 266,151 vehicles. The MINI brand also grew its fully electric vehicle sales by +54.3% in the third quarter, delivering 16,536 BEVs to customers.
“ Our fully-electric vehicles are winning over customers worldwide – as shown by the significant double-digit growth in our BEV sales during the first nine months of the year,” said Jochen Goller, member of the Board of Management of BMW AG responsible for Customer, Brands, Sales. “We also grew our sales in the Europe region. Our attractive model line-up, which is designed for technology openness, gained traction in the marketplace, despite the challenging conditions overall. The BMW brand captured market share in Europe and significantly outperformed the region’s total market,” he said.
However, the news was less positive on overall sales – with sales in China down 13.1% in the first nine months of the year and 24.1% down in Q3.
The BMW Group delivered a total of 1,754,158 BMW, MINI and Rolls-Royce vehicles to customers in the year to the end of September (-4.5%). It said the downward trend can be partly attributed to delivery stops associated with the supplied Integrated Braking System (IBS), which significantly impacted the third quarter, as well as the ‘difficult market environment in China’.
In Europe, the BMW brand delivered 577,803 vehicles to customers between January and the end of September (+7.6%), with particularly high demand in countries including the UK, Italy and France. The BMW brand’s fully-electric models also performed exceptionally well in the European region, with 121,844 vehicles delivered to customers – an increase of +35.8%.
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By GlobalDataBetween January and September, the BMW brand experienced strong demand for its fully electric models, with a total of 266,151 (+22.6%) vehicles sold. Most notably, the BMW iX1 and BMW i4 showed positive sales developments, the company said.
The BMW brand sold a total of 1,583,485 vehicles (-2.3%) in the year to the end of September. BMW M GmbH delivered 146,574 vehicles in the first nine months of 2024 (+2.0%), with growth driven by the BMW M2 and BMW M3 Touring models, among others. The MINI brand delivered a total of 166,703 (-20.9%) vehicles to customers in the year to the end of September.