Its gas-guzzling, CO2-belching products may be unfashionable currently and GM has put a ‘for sale’ sign up in front of the brand, but, last month, Hummer Australia had its best sales month in a year, retailing 122 units.

Go deeper with GlobalData

Data Insights

The gold standard of business intelligence.

Find out more

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more


Local GM unit Holden said the result was achieved despite total market sales being down 17.1%
and the SUV market down 18.6% compared to March 2008.


“Despite the challenges being faced with the declining market, these results show the strength of the brand amongst consumers”, said Parveen Batish, director of GM premium brands, in a statement.


“Australia is the fourth largest market in the world for Hummer and these sales figures highlight the popularity of the H3 in our market”.


Australia takes only the right hand drive H3 assembled in South Africa. It was launched in 2007.


Australian sales in March

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact