Stellantis has appointed Arnaud Belloni as chief executive of its Fiat, Abarth and Lancia brands, effective today (1 September 2026).
He will simultaneously take on the role of CMO for Europe, reporting to Emanuele Cappellano, COO for Enlarged Europe.
Go deeper with GlobalData
Discover B2B Marketing That Performs
Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.
Stellantis tied the leadership reshuffle to its FaSTLAne 2030 strategy, announced in May 2026, which designates Fiat as one of the group’s four Global Brands.
The plan sets out broader market coverage for Fiat via new global platforms, with the Grizzly and Grizzly Fastback due to follow the Grande Panda in expanding the brand’s C-segment presence.
The appointment brings Belloni back to Stellantis, where he previously spent 16 years across the group’s Italian and French brands.
His earlier roles included brand marketing director for Fiat and Lancia, managing director of Lancia France, and vice president of marketing for Asia Pacific.
Belloni arrives from Renault Group, where he worked as global CMO from November 2020 before being named chief branding officer for all Renault Group brands in May 2023.
Prior to that, between 2015 and 2020, he held the position of global CMO for communications and sports at Citroën.
The company stated that in this period, “Citroën delivered eight consecutive years of sales growth in Europe and became France’s most preferred automotive brand”.
Gaetano Thorel continues as head of Fiat and Abarth for Enlarged Europe and will now also oversee Lancia, reporting functionally to Belloni.
Outgoing CEO Olivier François, whose career at the group spans more than three decades and includes CEO positions at Chrysler, Fiat, Abarth, DS Automobiles and Lancia, as well as a spell as global CMO, will support the transition until mid-October before moving into a strategic advisor role covering brand and product strategy.
Stellantis CEO Antonio Filosa said: “On behalf of the entire Stellantis team, I want to thank Olivier for his many years of outstanding contributions and leadership across our brands and marketing organisation.
“We wish him every success in his next career chapter and look forward to continuing to benefit from his experience and expertise as a strategic advisor to our company.”
