Jaguar Land Rover has purchased the largest privately owned collection of British cars.

Assembled over many years by British enthusiast James Hull, the hoard includes 543 mostly British classic cars and features many significant Jaguar models including XK SS, C, D and E-types.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

JLR said the acquisition underscores its increased support and focus on heritage. The cars in the collection will be used to support brand and experiential marketing in existing and emerging markets.

The collection has at its core over 130 Jaguars. These include early Swallow Sidecars and Swallow coachbuilt Austin Sevens, plus a diverse range of pre-war SS models, seven XK 120s, including a rare alloy-bodied example, C- and D-types, an XKSS, eight E-types, 30 classic Jaguar ‘Mark’ model saloons plus 19 XJS models and over 20 XJ saloons with interesting and famous previous owners. The majority of these cars are said to be in truly outstanding condition with many having “fascinating” histories behind them. The collection also features many other iconic and famous British cars and models.

JLR recently created Special Operations to develop and oversee heritage and the creation of special vehicles.

Hull said: “I have got to know Jaguar Land Rover well in recent years and they have borrowed cars from the collection for events such as the Mille Miglia and supporting Jaguar in China. They are the perfect custodians to take the collection forward and I know it is in safe hands.”

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now