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Subaru begins production of BEV Trailseeker SUV at Gunma Yajima Plant

SOP marks Subaru's first in-house production for a global BEV model – the Trailseeker SUV.

David Leggett February 05 2026

Subaru Corporation has begun production of battery electric vehicles (BEVs) at its Gunma Yajima Plant. The company says the milestone follows the on-schedule completion in January 2026 of production line modifications initiated in August 2025, aimed at establishing a new mixed-model production line that enables the manufacture of BEVs as well as gasoline and hybrid vehicles on a single line. This, it says, builds on the company's ‘long-cultivated mixed-production expertise’.

It also marks Subaru's first in-house production of its global BEV model.

The all-new Subaru Trailseeker SUV, produced on this line, represents the second model in Subaru's global BEV lineup, jointly developed with Toyota Motor Corporation. Following its inception in 2005, the alliance between the two companies marked its 20th anniversary in 2025, with collaboration strengthened over the years across a wide range of areas including development, production, and supply chains.

This production launch was achieved through deeper cooperation between the two companies in the area of electrification, alongside advancements in Subaru’s monozukuri (manufacturing) capabilities.

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