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Audi announces entry-level electric model – the A2 e-tron

New model to be unveiled later in 2026.

David Leggett March 18 2026

Audi says it will unveil the new A2 e-tron in the autumn of 2026, complementing its portfolio with an all-electric entry-level model family in the compact class.

AA preview of the vehicle’s silhouette can already be seen in the first design sketch.

Audi CEO Gernot Döllner announced the A2 e-tron at Audi’s Annual Media Conference.

“We’ve listened. Our customers want electric mobility that impresses in everyday life. The A2 e-tron is our promise to deliver exactly that – efficient, compact, and confident. We’re making entry into the electric Audi world easier and more relevant than ever,” said CEO Gernot Döllner.

Audi maintains that the market for compact electric vehicles continues to grow – especially in large European cities. With the new A2 e-tron, Audi says it is targeting a ‘broad international customer base that values everyday usability in the city, sustainability, high efficiency, and digital connectivity’.

The model name is a deliberate nod to the Audi A2, which ‘pioneered efficiency and urban mobility over 25 years ago’. However, the aluminium bodied and compact A2 was beset with market positioning issues as it was relatively costly to produce and sales undershot targets.

Production in Ingolstadt

The A2 e-tron is another fully electric product line to be built at Audi’s German home in Ingolstadt, underlining the brand’s commitment to transforming its plants in Germany and Europe, it says.

“The A2 e-tron is crucial for our brand and also for our German home. With the production of an additional fully electric model family in Ingolstadt, we are securing jobs and delivering electric mobility ‘made in Germany’,” said Gernot Döllner.

After more than 20 new models in 2024 and 2025, Audi claims it has the youngest portfolio among the competition – from the fully electric compact segment to the premium full-size segment.

The focus is on two product lines that strategically perfect the portfolio at the top end and at the entry point: the full-size Audi Q9 and the Audi A2 e-tron in the compact segment.

Silhouette revealed in first design sketch

The new Audi A2 e-tron will celebrate its world premiere in the autumn. In addition to the name, a design sketch has revealed the silhouette of the upcoming compact vehicle.

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