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January 26, 2021

VW ICE chief joins WorldDAB auto working group

WorldDAB has named Martin Koch, head of development entertainment & car functions at Volkswagen, as chairman of its automotive working group.

By Olly Wehring

WorldDAB has named Martin Koch, head of development entertainment & car functions at Volkswagen, as chairman of its automotive working group.

The group brings together radio broadcasters and automakers to collaborate on improving the DAB+ digital radio experience for drivers. Under Koch's chairmanship, the group will continue to:

  • Provide guidelines on implementing the DAB+ features which allow broadcasters to offer a better audio and multimedia experience in-car
  • Develop further the group's ongoing work on enhancing the user experience for DAB+ and hybrid radio
  • Expand focus to cover the DAB+ user experience via voice control

Koch replaces Laurence Harrison, who chaired the group from 2015 to 2020 and leaves a strong legacy of developments. On his watch, the group produced globally adopted industry guidelines on the best user interface for in-car digital radios, made advances in enhanced antenna and network performance and, more recently, increased broadcaster awareness on the importance of metadata in improving the visual experience of radio in the car.

Alongside Martin Koch, Gregor Poetzsch, product owner DAB at VW, becomes the chairman of a sub-group of the working group focused on further enhancing digital radio user experience.  

"These appointments underline the important role that WorldDAB plays in keeping radio prominent in the digital dash, supporting the radio and auto industries in bringing new content and an improved listening experience to the driver," the organisation said in a statement.

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