As VinFast sets a course to become the first indigenous Vietnamese automaker, it’s also happy to partner with European companies and buy in expertise from companies such as BMW and Bosch, local reports say.
The Nikkei news agency reports that there is a significant presence of German engineers at company’s sprawling factory in Haiphong, where it is planning to make new models from next year. The report notes that ‘about 200 Germans can be seen performing inspections on robots upon entering the factory, with hardly any Vietnamese present’.
The report adds that the plant contains about 1,200 robots, mainly provided by Swiss engineering group ABB.
VinFast parent, conglomerate Vingroup, has requested comprehensive partnerships with about 20 mainly European companies, according to Nikkei – which mentions companies such as BMW, Bosch and Siemens.
The ambitious group has also launched an aggressive marketing campaign and VinFast recruited footballer David Beckham to unveil its new models at the Paris Motor Show in October.
However, analysts note that it will be reliant on bought in expertise in areas such as engineering and supply chain/procurement. They also say that Vietnam’s automotive market is relatively small and underdeveloped, so a big challenge for the new OEM will be to develop overseas sales and raise scale for lower unit costs.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataSee also: VinFast selects Siemens for PLM software
Paris – Beckham promotes VinFast
Vietnamese car company to unveil models at Paris Show