Vietnamese OEM start-up VinFast has issued more images of its upcoming models which will debut at the Paris Motor Show next month.
It says the sedan and SUV represent the ‘powerful, progressive spirit of a new, energetic and developing Vietnam’.
Go deeper with GlobalData
VinFast worked with European design house Pininfarina on the models.
One specific highlight of the debutant’s design language is prominent at the front of both its new cars. The chrome V emblem at the centre of the grille is ‘confidently and distinctively symmetric’, VinFast says. To the right is a horizontal chrome splint that combines with the LED daytime running lights to create an italicised F-motif, representing the second syllable of VinFast, and a ‘unique asymmetric flourish’.
“The strong, distinguishable design, enhanced by elegant lines and refined details, gives our cars several distinctive highlights,” said David Lyon, Director of Design at VinFast. “First and foremost, these emanate around the V logo in the grille which references the country of Vietnam, as well as the Vingroup and VinFast brands. In conjunction with Pininfarina, we have carefully sculptured each body line to express the natural beauty of Vietnam and the warm-hearted and dynamic characteristics of its people through a modern and world-class design language.”
Breaking traditional car development rules, VinFast gave the people of Vietnam the opportunity to determine the styling direction at the very start of the design process. More than 62,000 people voted when presented with 20 design sketches from four world-renowned Italian car design houses. Starting with ItalDesign’s winning concepts, the cars’ designs have since been developed and completed by Pininfarina. VinFast says that the cars are designed for the Vietnamese people based on a selection made by the Vietnamese people and ‘can truly be regarded as national products of Vietnam, embracing the pride and ambition of its citizens’.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataAs planned, just a year since the public design vote, VinFast will present the sedan and SUV on the international stage at the Paris Motor Show (press conference: 10.45am CET on 2 October 2018), before introducing them to the Vietnamese public at the end of the year.
With its debut in Paris, VinFast will become Vietnam’s first automotive manufacturer to participate in a major international motor show.
