Vietnam-founded (now headquartered in Singapore) auto company VinFast and used cars marketplace BCA Europe have announced a new three-year pan-European agreement on trade-ins for VinFast EVs.

The new partnership will create a “fully digital and in-store trade-in solution” for European customers who want to transition to electric vehicles.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

From June 2023, VinFast will integrate BCA’s trade-in module into its website to offer customers a route to sell their trade-in vehicles remotely.

For customers who choose to go to a VinFast flagship store, BCA will provide VinFast’s product experts with the BCA mobile application “MarketPrice” to assist them in getting a binding price after describing their trade-in vehicle in real-time.

Jean-Roch Piat, CEO of BCA Europe, said: “BCA is proud to support the launch of VinFast’s innovative EV products across Europe by providing leading and seamless trade-in solutions throughout Mainland Europe. We are dedicated to delivering an outstanding service that will set the path for a long-term fruitful collaboration with VinFast.”

Jean Christophe Mercier, Deputy CEO of After Sales and Customer Experience of VinFast in Europe, said: “Together we can make the transition to electrified mobility a sustainable and reliable choice for European customers.”

BCA Europe has remarketed more than 1.5 million cars annually across 14 markets through its European marketplace.

Just Auto Excellence Awards - Nominations Closed

Nominations are now closed for the Just Auto Technology Excellence Awards. A big thanks to all the organisations that entered – your response has been outstanding, showcasing exceptional innovation, leadership, and impact.

Excellence in Action
Continental has secured the Window Displays Innovation Award in the 2025 Just Auto Excellence Awards for its Window Projection solution, transforming side windows into dynamic, data-rich canvases. Discover how this compact projection technology and intelligent software are reshaping in-car UX and opening fresh revenue streams for OEMs and mobility providers.

Discover the Impact