A number of carmakers are planning special events to mark President Bush’s second inauguration today. The major carmakers are holding various cocktail parties in Washington, but Toyota seems to be pushing the boat out more than most.


Honouring some of the states where Toyota vehicles are built, the company will support the Kentucky, Indiana and Texas state societies’ balls, plus an official Presidential Inaugural Committee Candlelight Dinner and the Texas Salute to President Bush Honouring Texas Governor Rick Perry.


Toyota builds its Camry, Solara and Avalon models in Kentucky and the Tundra, Sequoia and Sienna models in Indiana. The Tundra full-size pickup truck will also be produced at a new $800 million San Antonio, Texas manufacturing plant which will open in 2006.


Toyota and its regional distributor, Gulf States Toyota, will provide a one-of-a-kind Special Presidential Texas Edition Tundra Double Cab with Lucchese leather as a door prize at the Texas State Society’s Black Tie & Boots gala, where more than 10,000 guests are expected.


This unique salsa red pearl pickup truck will feature sandstone brown leather with ostrich leather accents, custom embossed seats with a “W” emblem in honour of the president, Lucchese embossed headrests and special Texas edition exterior badging. The truck comes equipped with 20-inch chrome wheels, brushed stainless steel running boards, custom floor mats and a stainless steel exhaust tip.

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In addition, Toyota has asked famous bootmaker T.O. Stanley to design and produce a pair of custom-made boots for the Texas Backstage Ball, to be raffled off to a lucky partygoer.


“We are thrilled to be joining this celebration of American freedom and democracy,” said Josephine S. “Jo” Cooper, group vice president of government and industry affairs, Toyota Motor North America. “Toyota is proud of its growth in the U.S. and we are grateful for the opportunities this great country has provided to more than 32,000 Toyota associates across America.”