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November 1, 2005

USA: Sirius locks in DaimlerChrysler until 2012

DaimlerChrysler’s US operation has extended its exclusive deal with Sirius Satellite Radio until September 1, 2012.

DaimlerChrysler’s US operation has extended its exclusive deal with Sirius Satellite Radio until September 1, 2012.

The agreement includes all Chrysler group and Mercedes-Benz vehicles as well as Freightliner Trucks.

For model year 2006 over 750,000 subscribers to the nationwide multi-channel pay-radio service are expected to be generated from Chrysler group alone, with volumes estimated to increase significantly in the future.

Sirius is a factory-installed option on 2006 model year Chrysler group vehicles with a year’s subscription included in the US$195 cost.

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