New American car company Build-To-Order has been offered $US53 million in incentives from the state of California and developer Hillwood to locate its vehicle assembly centre at AllianceCalifornia in San Bernardino.

AllianceCalifornia is a 2,000-acre commercial development project located at the former Norton Air Force Base in San Bernardino. Hillwood is in the final stages of being selected as the master developer for the project and has offered BTO a $30 million financing package for the construction of the company’s first vehicle assembly centre.

AllianceCalifornia is modeled after Hillwood’s flagship 15,000-acre AllianceTexas project that has attracted more than 110 companies and created 20,000 full-time jobs in North Texas.

BTO continues to assess a number of locations throughout the United States.

The California facility would produce cars using leading edge techniques in lower-volume capability and modularity driven directly by consumer demand, effectively eliminating finished goods inventory.

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BTO would also intend to make the centre a destination point for retail consumers and a tourist attraction, contributing to the overall automotive experience.  BTO’s total economic impact on California could include 1,000 high-paying jobs and a more than $1 billion enhancement to the state and local tax base.

Secretary of the California Technology, Trade & Commerce Agency, Lon Hatamiya said, “BTO may qualify for more than $23 million in tax and training incentives because we believe this company could be an important catalyst in stimulating a significant number of new manufacturing jobs in the region.”