Silver and black are in tight competition for the title of world’s most popular car colour, according to manufacturer DuPont.
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Only two percentage points separate silver from black as the leading vehicle colour globally, and black’s popularity in key automotive markets outside of North America is substantial.
White and grey are tied for third place, with grey’s popularity increasing three percentage points from last year’s survey. Red, the only non-neutral colour in the top five, is increasing in popularity, taking the fifth spot on the global colour popularity rankings.
The top 10 global vehicle colours are: silver (26%), black/black effect (24%), white/white pearl and grey (16% each tie), red (6%), blue (5%), brown/beige (3%), green (2%), yellow/gold (1%).
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