The Infiniti JX Concept, a preview of a new 7-passenger/3-row luxury crossover that joins the Infiniti line-up in spring 2012, has made its world debut at the Pebble Beach Concours d’Elegance.

The JX Concept was unveiled by Senior Vice President and Chief Creative Officer Shiro Nakamura prior to its display throughout the weekend at the famed Lodge at Pebble Beach.

“The JX Concept advances the Infiniti design language, sharing design cues of the Infiniti Essence concept, yet interprets those elements in ways suitable to the needs of a family luxury crossover,” said Nakamura.  “From the dramatic front grille and headlight design to the crescent-cut D-pillar and greenhouse shape, the JX Concept shines as a fresh, bold alternative to the many flavours of vanilla currently dominating the three-row luxury crossover segment.”

Infiniti says that the new Infiniti JX Concept is designed to excel in three areas where luxury crossover buyers put an emphasis – interior flexibility and roominess, safety, and innovative hospitality features. 

“The three-row luxury crossover segment is one of the fastest growing among all luxury vehicle segments, providing a huge opportunity for Infiniti,” explained Infiniti Americas Vice President Ben Poore.  “And like every segment Infiniti enters, we plan to shake up the status quo – with a vehicle that is guaranteed to instantly become the new benchmark for style, hospitality, roominess, advanced telematics and safety technologies.”

Infiniti claims that the production Infiniti JX will offer ‘what is expected to be class-leading roominess, along with a 2nd row seat design that tilts and slides forward providing exceptionally easy 3rd row access’.

“With the JX, you will even be able to leave a child seat latched to the 2nd row while getting in or out of the 3rd row – just one example of the vehicle’s inspired flexibility and versatility,” added Poore.  “The 3rd row isn’t the typical penalty box either, with adult-sized room for all occupants and five-and-a-half inches of 2nd row forward-back adjustability.”

The Infiniti JX offers the currently available Blind Spot Intervention and adds a new feature, ‘Backup Collision Intervention’.  With this technology, when the transmission is in reverse, the JX will help the driver detect crossing objects behind the vehicle and, if necessary, the system will automatically engage the brakes to help avoid a collision.

The Infiniti JX will also offer the ‘Infiniti Personal Assistant’, Infiniti’s new personal concierge service with 24-hour access to a live team of professional assistants.  The Infiniti Personal Assistant benefit is now offered free-of-charge with every 2012 Infiniti vehicle purchase.

The debut of the production version of the all-new Infiniti JX is planned for the upcoming Los Angeles Auto Show in November 2011.

“As a premium crossover with a real 3rd row – along with Infiniti levels of hospitality and driving pleasure, the new JX is another breakthrough design from the brand that has been breaking new ground for more than 20 years,” Nakamura added.  “We will continue to challenge conventional thinking.”