General Motors and PSA Peugeot Citroën have announced some further details of their strategic alliance, including plans for shared new product development and joint purchasing in Europe.
In a statement the companies said that tasks and responsibilities with respect to the joint product development programmes “have been fairly and evenly distributed, in a commitment to enabling both partners to gain maximum advantage from the collaborative venture.”
The partners’ joint product development plans:
- The C-segment multi-purpose vehicle for Opel/Vauxhall, the C-segment crossover utility vehicle for the Peugeot brand and the B-segment multi-purpose vehicles for both carmakers will be developed on PSA Peugeot Citroën platforms;
- GM will lead the development of B-segment multi-purpose vehicles for both Groups;
- The updated B-segment platform for low emission vehicles, designed for the new generation of Opel/Vauxhall and PSA Peugeot Citroën cars in Europe and beyond, will be co-developed by both partners.
Joint purchasing organisation in Europe
Both companies have d also signed a definitive agreement related to purchasing. All relevant regulatory approvals were received in the meantime and the joint purchasing organisation (“JPO”) will become operational shortly, the statement said.
In the transition phase leading up to the start-up of the JPO a GM executive will be appointed as an implementation executive in charge of putting the structures of the joint purchasing organisation into place. After a maximum of one year the implementation executive will be replaced by a Vice President Purchasing and a Deputy Vice President Purchasing – one from each company on a revolving basis.
How well do you really know your competitors?
Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.
Thank you!
Your download email will arrive shortly
Not ready to buy yet? Download a free sample
We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form
By GlobalDataFurther global initiatives
GM and PSA Peugeot Citroën also confirmed their intention to develop new global projects to “broaden their alliance and seize new opportunities”. The statement said that they are exploring opportunities in growth markets including Latin America and Russia, which represent priority regions for both groups,
In addition, the two groups are aiming to jointly develop a new generation of small, fuel-efficient, high performance three-cylinder petrol engines, derived from PSA Peugeot Citroën’s EB line of small petrol engines.