A former top Toyota US executive has blamed the recall crisis on former executives too focused on profitability, and said current president Akio Toyoda is “the only person who can save Toyota.”

Jim Press, once the senior American executive at Toyota Motor Sales USA and, later, its North American unit, said in a statement emailed to the Wall Street Journal that the “the root cause of their problems is that the company was hijacked, some years ago, by anti-family, financially oriented pirates. They didn’t have the character to maintain a customer first focus. Akio does.”

“Akio Toyoda is not only up for the job, but he is the only person who can save Toyota,” Press said in his email. He left Toyota in 2007.

Toyoda is set to testify in a congressional hearing later on Wednesday.

In his prepared testimony, released on Tuesday, Toyoda offered an apology to customers and vowed that Toyota would go back to basics to address quality problems.

“Toyota doesn’t want me to speak out, but I can’t stand it anymore and somebody has to tell it like it is,” the WSJ quoted Press as saying. “What the company needs now is for everyone in the company to get behind Akio and do everything possible to emerge from this mess as an even stronger company.”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Press spent 37 years at Toyota and eventually became the first non-Japanese elected to the company’s board of directors.

He left Toyota to join Chrysler Group, where he last served as deputy chief executive. He left in December.