Chrysler has announced two new executive appointments, including one who has worked at Home Depot, where chairman Robert Nardelli last served.


Simon Boag has taken the newly created post of executive vice president – global alliance operations, reporting to Vice Chairman and President Tom LaSorda. He will head the operations side of Chrysler’s alliances which are designed to expand opportunities for global growth, such as the recently announced deal for China’s Chery to supply a small car.


“As outlined in the company’s recovery and transformation plan, growth in markets outside of North America is critical to the success of Chrysler,” said LaSorda. “We are looking for new alliances and growth opportunities all over the world.”


Boag joined Chrysler in April 2005 as vice president – assembly and stamping operations, spent a year and a half as the head of production planning for Mercedes-Benz cars and most recently was executive vice president of procurement and supply. He is also co-chairman of ENVI, an organisation within Chrysler responsible for electric-drive vehicles and related advanced-propulsion technologies.


John Campi replaces Boag in the procurement role, also reporting to LaSorda, and responsible for all worldwide purchasing and supplier quality activities.

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Campi has more than 35 years of experience in sourcing. Before joining Chrysler, he was president of Genesis Consulting Group, a company he founded that became a Chrysler consultant in October 2007. Previously, je was senior vice president of sourcing and vendor management at Home Depot.


“Purchasing plays a critical role in cost management and building high-quality vehicles for our customers, and affects every facet of the company,” said Campi. “My goal is to take a disciplined approach to purchasing and apply best practices learned from both within and outside of the automotive industry.”


Chrysler also announced its supply operations – which include logistics, packaging, materials handling and production scheduling – will be realigned to report to manufacturing.


Late last year, the automaker reassigned communications from marketing to human resources, losing high-profile auto PR man Jason Vines in the process.