The Chevrolet Camaro concept was undoubtedly one of the stars of the Detroit show this week, but it could have looked very different.
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GM’s vice-chairman of global product development, Bob Lutz, admitted the retro-styled 2+2 had been back to the drawing board after the original finished version had been seen by one highly influential viewer.
“We felt good about it but we didn’t feel great about it. Sometimes it needs someone else to look at it,” said Lutz.
“Rick Wagoner [GM’s chairman and CEO] said ‘that looks just like the old one and why would we want to do that? Let’s get some modern flair into it so we’re not repeating the past.’
“Ed Welburn [GM’s vice-president global design] had been working with one group of designers so he put a second team on to it. And right away, the moment there was competition, things started to get a little more exciting.
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By GlobalData“We have gone with a compendium of the two teams’ work, that has the best elements of both cars.”
Richard Yarrow
