BMW Group has announced a change in its North America senior management team effective 1 October, the same day that Ludwig Willisch becomes president and CEO, BMW North America.
Dirk Arnold, currently department manager, BMW corporate communications, becomes the new vice president, corporate communications, BMW North America.
He succeeds Tom Kowaleski, who will assume new responsibilities as consultant to the BMW Group corporate communications team.
Kowaleski will provide strategic communications counsel which includes furthering the company’s relationship with key constituents and groups in specific areas and supporting communications initiatives.
Arnold joined the BMW Group in 2002 in Munich, managing innovation and technology strategy in the global marketing Department.
Arnold has also served as head of central market research and department manager of global product communications in Munich, responsible for BMW automobiles, Mini and BMW Motorcycles.
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