Toyota’s UK-built C-segment Auris Hybrid will be priced from GBP18,950 (on the road) with deliveries to commence in July.

Toyota says the Auris Hybrid has been designed specifically for the European market. It will be built exclusively by Toyota Motor Manufacturing UK at its Burnaston, UK, factory.

The 1.8-litre VVT-i petrol engine that forms part of the powertrain is sourced from TMUK’s plant at Deeside in North Wales.

Toyota says that when fitted with 15-inch wheels, combined cycle fuel economy is 74.3 mpg and CO2 emissions are 89 g/km; with the 17-inch wheel option the figures are 70.6 mpg and 93 g/km, levels it says are unmatched by any other car in its segment.

In addition, Toyota maintains that NOx emissions are significantly lower than those of diesel cars of comparable performance.  Across the range, the emissions performance exempts Auris Hybrid from UK road tax (VED).

The car, the first full hybrid in the European C-segment, will be available in two trim levels – T4 and T Spirit.

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The new Auris Hybrid T4 model costs GBP18,950 on-the-road and the T Spirit model costs GBP20,700.

An optional Navigation Pack, providing satellite navigation, rear camera and rear parking sensors, costs GBP1,200, and Bluetooth can be specified for the T4 version for GBP285.