Intense competition and tight margins are driving the structural shift in the European fleet industry. The trend towards consolidation has been intense and is set to continue.

In the car leasing sector, the leading players are striving to gain pan-European coverage through acquisitions, while the vehicle manufacturers are also strengthening their multi-marque operations.

The ownership structure of the global car rental sector has also been transformed in recent years, with further deals pending. Bolt-on acquisitions and alliances are becoming increasingly common, as the leading car rental companies strengthen their operations and broaden their range of services.

Against this background,
Datamonitor’s Fleet SPP has been specifically designed to provide your company with a complete analysis of the European car leasing market.

From competitive knowledge to market forecasts, through to strategic recommendations, the SPP will keep you abreast of the latest market trends and emerging opportunities.

To find out how the Fleet SPP can help you with your business planning, please contact us.