The publishers behind just-auto are claiming an industry first with the launch on just-auto of what they term a ‘business weblog’. Blogs offer diary-style content of a highly personalised nature and they are growing in popularity.

The just-auto business weblog consists of a stream of regularly updated entries based around the automotive industry musings and daily experiences of just-auto managing editor Dave Leggett.

Just-auto publisher Aroq says that it believes to have hit a first by introducing this feature on a business website.

Aroq’s publishing director Mike Gove said: “We think the online format of just-auto and our other vertical industry websites lends itself to this sort of easily maintained and regularly updated feature. It gives the readers a running commentary on the industry from the editor’s particular perspective – something that should be of value.

“Besides, people don’t want to wait a whole week for the Editor’s Weekly Highlights newsletter to know what’s going on in Dave’s mind!”

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

Just-auto.com managing editor Dave Leggett added: “I’m looking forward to posting these entries. I’m a big fan of diaries – from Samuel Pepys to Alan Clark – and I hope that, in our small way, we give the auto industry and our readers something a little different here.”

The weblog (‘Dave’s Blog’) can be accessed via just-auto’s homepage (www.just-auto.com) or by visiting https://www.just-auto.com/blogs.asp