Honda (UK) has awarded iSKY Europe, a division of iSKY Group, a contract to manage its customer retention programme. The two-year programme will support all three Honda product ranges – cars, motorbikes and power equipment.

iSKY Group currently conducts a customer retention program for the Acura and Honda brands in North America as well as Audi, BMW and Volkswagen.

The Honda Communication Centre, at iSKY’s European headquarters near Bristol, England, will manage customer interactions via multiple communications channels.

Using centralised databases and on-line accessibility, the center will offer advice, information and a dealer-locator service and will operate a lead notification system for dealers when a customer requires a demonstration.

Each of the centre’s customer relationship associates (CRAs) has received comprehensive training and hands-on demonstrations of each Honda product, in addition to visioning workshops to absorb the company culture.

How well do you really know your competitors?

Access the most comprehensive Company Profiles on the market, powered by GlobalData. Save hours of research. Gain competitive edge.

Company Profile – free sample

Thank you!

Your download email will arrive shortly

Not ready to buy yet? Download a free sample

We are confident about the unique quality of our Company Profiles. However, we want you to make the most beneficial decision for your business, so we offer a free sample that you can download by submitting the below form

By GlobalData
Visit our Privacy Policy for more information about our services, how we may use, process and share your personal data, including information of your rights in respect of your personal data and how you can unsubscribe from future marketing communications. Our services are intended for corporate subscribers and you warrant that the email address submitted is your corporate email address.

The centre expects to receive 15,000 communications a month and will operate seven days a week.