It is a market that appears to be dominated by one or two omnipresent models on British roads. They may be slow movers on industrial and residential estates, but manufacturers like Nissan (Micra) and GM Vauxhall (Corsa) have long valued a slice of the sizeable UK driving schools fleets.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

GM Daewoo is now signalling its intention to break into the sector.

It is offering driving schools in the UK free dual controls and 100,000 miles of free servicing and warranty cover with the purchase of a new Daewoo Kalos or Matiz. The offer is available through all Daewoo retailers across the UK.

GM Daewoo claims that the new Kalos five-door hatchback and the Matiz mini-mpv are two of the easiest cars on the road to drive. It says that attributes like light controls, an easy clutch action and standard fit power steering make it easier for new drivers to concentrate on the pressures of coping with modern day traffic conditions.

Buying a new Kalos or Matiz now means that driving instructors, either individuals running their own business or schools with a fleet of several cars, can benefit from free, fully-installed ‘He-Man’ (sic) dual controls.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

In addition, GM Daewoo’s standard 3-year/60,000 mile free servicing, 3-year/60,000 mile warranty and 3-years’ AA Roadside recovery, is extended for the driving school programme to cover 100,000 miles of motoring.

The Kalos is available from £7795 and the Matiz from £6595 – on the road.

Just Auto Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Auto Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving automotive industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now