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July 8, 2020

TomTom extends Michelin Travel Partner deal

TomTom has extended its global deal to provide maps and traffic data to Michelin Travel Partner

By Rhodri Morgan

TomTom has extended its global deal to provide maps and traffic data to Michelin Travel Partner.

TomTom will continue to power ViaMichelin, Michelin Travel Partner’s digital travel service and several of the brand’s printed products, including travel guides.

ViaMichelin is a mobile app and web-based platform, which provides online mapping, navigation, road traffic services and tourist information. TomTom’s maps and real-time traffic service provide detailed location content, critical to location-aware digital applications such as ViaMichelin.

“We are pleased to extend our collaboration with Michelin Travel Partner and continue to support ViaMichelin’s 100m users worldwide,” said TomTom Enterprise MD, Anders Truelsen. 

“TomTom’s maps and traffic technology continue to shape smart mobility across the globe, helping people to travel more efficiently.”

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